Dacia is popping corks of affordable, but good quality, bubbles, as it celebrates reaching 200,000 sales in the UK. This momentous milestone has been achieved just eight years since the brand launched to market.
Year-on-year, Dacia has built a strong reputation for offering customers essential, practical, and robust vehicles, all for an affordable price. In June 2021, Dacia was voted “Best Value Brand” for the third time at the annual Autotrader New Car Awards.
In the UK, private buyers are reaping the benefits of Dacia’s unbeatable value, with 89 per cent of the 200,000 sales made up by retail customers. Glacier White is the most popular colour choice across the range, while Metallic Pearl Black and Slate Grey colours join the top three favourites among customers.
The 200,000th Dacia is a Sandero Stepway Prestige TCe 100 Bi-Fuel, finished in an eye-catching Iron Blue. Christopher Simpson, Dacia’s 200,000th customer, says: “I’ve been so excited to collect my new car, especially as it’s the latest model in the range, but to know it’s the 200,000th Dacia sold in the UK makes it even more special. It’s my first Dacia and the fact we could get everything we wanted at an affordable price – and new – was perfect. I can’t wait to get out on the road in it!”
The registration of the 200,000th Dacia in the UK comes at an exciting time for Dacia, and the current award-winning range is the most advanced to date. The All-New Sandero and Stepway boast an entirely new high-quality interior, the latest connectivity and technological features and a striking new design. They sit in the range alongside the ever-popular Duster SUV, offering rugged utility and a practical interior all for less money than a regular supermini, solidifying its award-winning status as an accomplished and unrivalled all-rounder.
Discover the award-winning Dacia range here.